Greenfield's green ad strategy

Greenfield Natural Meat Co.

Raising better meat for better living A growing number of Canadian meat consumers are not only concerned about the quality of the meat they buy, but also want to know where and how the animals are raised. The Canadian meat industry in general would want to reassure consumers that the …

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Let’s Talk Turkey!

By Ronda Payne For a consumer, Thanksgiving, Christmas and maybe Easter are likely the only times to think about turkey. For a turkey farmer, the thoughts—and planning—go on year round. It might be working with quota, assessing animal health or raising birds throughout the year to sell to a year-round …

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Antibiotic Alternative for Cattle Approved for Sale in Canada

FOR IMMEDIATE RELEASE Antibiotic Alternative for Cattle Approved for Sale in Canada by the Canadian Food Inspection Agency Belleville, Ontario – July 13, 2016 – NovaVive Inc., a Canadian immunobiology company, today announced that its cattle immunotherapeutic – Amplimune™ – has received approval for sale in Canada by the Canadian …

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